35 Ingeniously Creative Packaging Designs that Practically Sell Themselves

They say you can’t judge a book by its cover, but it’s hard to argue with the fact that in today’s competitive retail environment, product packaging and first impressions are as important as the product itself.

These 35 ingenious product packaging designs prove that a well-designed (and clever) package can make the product inside really stand out from the crowd.

Thelma’s Treats delivers clever along with cookies.

Via: Thelma’s Treats

Combine two traditional Japanese arts with Origami tea bags.

Via: Nathalia Ponomareva

Have no fear! Heroes Never Sleep eye masks are here!

Via: Behance

Festina Waterproof Watches prove that they’re just that — safe in water.

Via: Ralf Schhroder

Take charge of your table with Antrepo salt and pepper shakers.

Via: Antrepo

Why not package the Nike Air in air?

Via: CB

A pretty sweet design for Bzzz American Honey.

Via: Back Bone Branding

Starbucks has nothing on the creativity of these cups.

Via: Deutsch Design Work

A fruity twist on the classic Kleenex box.

Via: Hiroko Sanders

Butter! Better! built-in spreader for single-serve containers.

Via: Yanko Design

Poilu Paintbrushes exhibit a stroke of genius.

Via: Poilu

Solve a classic dilemma with a coffee lid that holds cream and sugar.

Via: Yanko Designs

Who said rubber bands had to be boring?

Via: Dave Airey

Give spaghetti the big city treatment.

Via: Alex Creamer

Note Headphones hits, well, a high note with their package.

Via: Corrine Pant

Kohberg, “Support the Breasts” Bread gives a creative corset to charitable carbs.

Via: Potato Feed

Hanger Tea Packs come out of the creativity closet.

Via: Packaging of the World

Sushi To-Go Box gives chopsticks double duty.

Via: Behance

Smirnoff Caipiro lets you peel away the layers to demonstrate “real fruit” flavors.

Via: JWT

You can literally buy six-pack abs with Fit Buns High Protein Bread.

Via: Drool’d

Channel your inner superhero with the Marvel Store bag.

Via: CSS Design Awards

Trident Gum freshens their design along with your breath.

Via: Behance

WhiteBites Dog Snacks are truly an unexpected packaging treat.

Via: Cecilia Uhr

Neat Pizza Fingers box will change the way you eat pizza.

Via: Yanko Design

This tissue dispenser is nothing to sneeze at.

Via: Good By Market

A picture speaks 1,000 words with Ricola “Unwrap Your Voice” lozenges.

Via: If It’s Hip, It’s Here

The City Harvest grocery bag design is easy to digest.

Via: Dana Teil

Spark Laundry Detergent thinks outside of the box…and into the washing machine.

Via: Packiii

Jucee Juice Boxes peel away the layers of flavor.

Via: slwshin

Crack open a package of Mighty Nuts Pistachios.

Via: Rozenfelde

Get a jump on fitness with YKM Gym Bags.

Via: World Trends

The AMPRO Wine bottle also serves as two glasses.

Via: AMPRO

Top Paw On-the-Go food comes with its own bowl.

Via: The Dieline

Parmesan cheese “pencils” come with a “sharpener” that’s actually an easy grater.

Via: Packii

There’s no place like gnome…bread, that is.

Via: Lo Siento Studio

I’m sold.

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